2PARC app increases the efficiency of parking infrastructure in big cities by connecting drivers' and private parking owners' needs.
2PARC app increases efficiency of parking infrastructure in big cities by connecting drivers with private parking owners.
Platform
Android
Team
Bartek Wiktorowicz
Seweryn Kłusak
Jacek Srokocz
Szymon Adamus
Karolina Nowacka
Team
Bartek Wiktorowicz
Seweryn Kłusak
Jacek Srokocz
Szymon Adamus
Karolina Nowacka
Duration
November 2017 – June 2018
Timeline
November 2017 – June 2018
My role
I participated in the whole design thinking process. Starting from research, problem definition, creating ideas, product modeling, prototyping, and testing.
My role
I participated in the whole design thinking process. Starting from research, problem definition, creating ideas, product modeling, prototyping and testing.
The Problem
6.5m+ drivers in Poland have a problem with finding free parking space.
6.5m+ drivers in Poland have a problem with finding free parking space.
Approach
We began with understanding the problem by listening to drivers and parking owners. Based on that, we identified users' pain points and created personas. After that, we developed a product strategy using user journeys, a value proposition canvas, and defining key performance indicators.
The next step was creating user flows, handmade solutions sketches, and an advanced Axure prototype. Based on the work we have done so far, we have been able to test the solution and improve it with user feedback.
We began with understanding the problem by listening to drivers and parking owners. Based on that, we identified users' pain points and created personas. After that, we have developed a product strategy by using user journeys, value proposition canvas and defining key performance indicators.
The next step was to create user flows, handmade sketches of solutions and finally, advanced Axure prototype. Based on the work we have done so far, we have been able to test the solution and improve it with users feedback.
Research
We conducted a dozen of Individual In-depth Interviews with drivers and parking owners to learn more about their pains and expectations.
Initially, we have created a solution that makes it easier to find a parking space during driving in the paid, large-area car parks. So the idea was to connect the drivers with the owner's commercial parking lots.
However, we have given up on this idea. During the research, it turned out that the owners of commercial parking lots are not even slightly interested in such a solution. They do not need the app because they have clients all the time. Besides, the involvement of older people working at parking lots was beyond their technological capabilities.
We conducted dozen of Individual In-depth Interviews with drivers and parking owners to learn more about their pains and expectations.
Initially, we have created a solution that makes it easier to find a parking space during driving on the paid, large-area car parks. So the idea was to connect the drivers with the owners commercial parking lots.
However, we have given up on this idea. During the research, it turned out that the owners of commercial parking lots are not even slightly interested in such a solution. They do not need the app because they have clients all the time. In addition, the involvement of older people working at parking lots was beyond their technological capabilities.
Modeling
We continued working on a solution of how to connect drivers with people who own a single parking space such as garages and parking spaces with a lock.
We created a user flow diagram and wireflows for each of the ten user scenarios.
Every member of the team sketched the wireflows of the chosen scenario. As a result of the discussion, we agreed on how each app view should look like.
Prototyping
We focused on refining the interactions and user flows, based on what we managed to develop in the modeling stage.
Our goal was to create the flows for the most crucial user paths in a possibly short time. After a week, it was finally ready to be tested by the users.
We focused on refining the interactions and user flows, based on what we managed to develope on the modeling stage.
Our goal was to create the flows for the most crucial user paths in a possibly short time period. After a week it was finally ready to be tested by the users.
Testing
Takeaways
Testing
We used Optimal Workshop and Lookback app to run usability testing, first-click testing, and card sorting, to gather feedback from end-users on the first iteration of the Axure prototype.
We discovered a couple of critical errors and a dozen less important issues. Overall, showing the prototype to people who never saw it before was useful and gave us a new perspective.
We used Optimal Workshop and Lookback app to run usability testing, first-click testing, and card sorting, to gather feedback from end-users on the first iteration of the prototype.
We discovered a couple of critical errors and dozen of less important issues. Overall showing the prototype to the people who never saw it before was really useful and gave us a new perspective.
The majority of users had a problem with indicating the application menu.
The menu was hidden in the form of a user icon, it was not clear for almost every user we interviewed. We have changed it to the blue hamburger icon.
The majority of users had a problem with indicating the application menu.
The menu was hidden in the form of a user icon, it was not clear for almost every user we interviewed. We have changed it to the blue hamburger icon.
Respondents had problems with the "Restrictions" section during — entering the required data was too time-consuming.
We decided to simplify the process of adding a new parking place. Instead of asking the user to enter data manually, we have provided the possibility to select options, which was much more mobile-friendly.
Respondents had problems with the "Restrictions" section during — entering the required data was too time-consuming.
We decided to simplify the process of adding a new parking place. Instead of asking the user to enter data manually, we have provided the possibility to select options, which was much more mobile-friendly.
Results and takeaways
Takeaways
Results and takeaways
Everything we created was a part of postgraduate User Experience Design studies at SWPS university.
We were assigned to randomly selected five-person teams. We didn't know each other before, so it takes some time before we learn about what each of us can
The studies learned me how to be more organized. Connecting postgraduate studies and almost every day work on the project with a regular job for the one-year was a real challenge.
The biggest takeaway from the studies was participating in the full design thinking process.
Our project was the third-best project in the whole year, with the highest possible grade.
Everything we created was a part of postgraduate User Experience Design studies on SWPS university.
We were assigned to randomly selected five-person teams. We didn't know each other before, so it takes some time before we learn about what each of us can
The studies learned me how to be more organized. Connecting postgraduate studies and almost every day work on the project with a regular job for the one-year was a real challenge.
The biggest takeaway from the studies was participating in the full design thinking process.
Our project was the third best project in the whole year with the highest possible grade.
Thank you for reading!
Here is the next project:
Thank you for reading!
Here is the next project:
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